According to a survey on audio listenership in April 2021 in the Philippines, the majority of Gen Z respondents stated that they were more likely to have discovered a new music artist through social media. In comparison, 15 percent of Gen Z respondents said that they discovered new artists from an artist they already know or listened to while eight percent discovered new artists from a movie or TV show.
Leading sources for discovering new music artists among Gen Zs in the Philippines as of April 2021
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Spotify. (July 6, 2021). Leading sources for discovering new music artists among Gen Zs in the Philippines as of April 2021 [Graph]. In Statista. Retrieved May 13, 2024, from https://www.statista.com/statistics/1259322/philippines-sources-of-new-music-artists-discovered-by-gen-zs/
Spotify. "Leading sources for discovering new music artists among Gen Zs in the Philippines as of April 2021." Chart. July 6, 2021. Statista. Accessed May 13, 2024. https://www.statista.com/statistics/1259322/philippines-sources-of-new-music-artists-discovered-by-gen-zs/
Spotify. (2021). Leading sources for discovering new music artists among Gen Zs in the Philippines as of April 2021. Statista. Statista Inc.. Accessed: May 13, 2024. https://www.statista.com/statistics/1259322/philippines-sources-of-new-music-artists-discovered-by-gen-zs/
Spotify. "Leading Sources for Discovering New Music Artists among Gen Zs in The Philippines as of April 2021." Statista, Statista Inc., 6 Jul 2021, https://www.statista.com/statistics/1259322/philippines-sources-of-new-music-artists-discovered-by-gen-zs/
Spotify, Leading sources for discovering new music artists among Gen Zs in the Philippines as of April 2021 Statista, https://www.statista.com/statistics/1259322/philippines-sources-of-new-music-artists-discovered-by-gen-zs/ (last visited May 13, 2024)
Leading sources for discovering new music artists among Gen Zs in the Philippines as of April 2021 [Graph], Spotify, July 6, 2021. [Online]. Available: https://www.statista.com/statistics/1259322/philippines-sources-of-new-music-artists-discovered-by-gen-zs/