Speaker ownership by brand in Australia 2024

We asked Australian consumers about "Speaker ownership by brand" and found that "Amazon" takes the top spot, while "Marshall" is at the other end of the ranking.
Find this and more survey data on speaker ownership by brand in our Consumer Insights tool. Filter by countless demographics, drill down to your own, hand-tailored target audience, and compare results across countries worldwide.

Speaker ownership by brand in Australia as of March 2024

Characteristic	Share of respondents
Amazon	20%
JBL	20%
Apple	18%
Bose	18%
Google Nest	13%
Sony	13%
Samsung	11%
Beats	7%
LG	6%
Logitech	5%
Sonos	5%
Harman Kardon	4%
Hisense	3%
Philips	3%
Yamaha	3%
Huawei	2%
Marshall	2%
Other	34%
Don't know	6%

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Release date

May 2024

More information

Region

Australia

Survey time period

April 2023 to March 2024

Number of respondents

1,146 respondents

Age group

18-64 years

Special properties

respondents who have speakers in their household

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "What brands are the speakers in your household?"

If you need more information, you can have a look at the Consumer Insights Methodology.

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