Julia Stoll
Research expert covering TV and video media
Detailed statistics
Share of sports rights spending worldwide 2016-2022, by media company
Detailed statistics
Sports rights spending by subscription OTT services worldwide 2016-2023
Detailed statistics
Frequency of watching or streaming sporting events in the U.S. 2023
Share of sports rights spending worldwide 2016-2022, by media company
Share of sports rights spending worldwide from 2016 to 2022, by media company
Sports rights spending by subscription OTT services worldwide 2016-2023
Spending on sports rights by subscription over-the-top (OTT) services worldwide from 2016 to 2023 (in billion U.S. dollars)
Most popular men’s sports in the U.S. 2024
Most watched men’s live sports in the United States as of January 2024
Most popular women’s sports in the U.S. 2024
Most watched women’s live sports in the United States as of January 2024
Frequency of watching or streaming sporting events in the U.S. 2023
Frequency of watching or streaming sporting events among adults in the United States as of April 2023
Most popular ways to engage with sports content in the U.S. 2022, by sport
Most popular ways sports fans engage with sports content in the United States as of November 2022, by sport
Most common sports subscriptions for exclusive content worldwide 2022
Most popular sports for which viewers have subscriptions to access exclusive content worldwide as of November 2022
Most used services with sports content in the U.S. 2023
Most popular subscription-based platforms offering sports content in the United States as of April 2023
ESPN+ subscriber numbers in the U.S. 2019-2024
Number of subscribers to streaming service ESPN Plus in the United States from 1st quarter 2019 to 1st quarter 2024 (in millions)
Number of FuboTV paid subscribers worldwide quarterly 2020-2023
Number of FuboTV paid subscribers worldwide from 1st quarter 2021 to 4th quarter 2023, by market (in 1,000s)
Paid subscribers of Peacock in the U.S. 2021-2024
Number of paid subscribers of Peacock in the United States from 2nd quarter 2021 to 1st quarter 2024 (in millions)
Sling TV: number of quarterly subscribers 2017-2023
Number of Sling TV subscribers in the United States from 1st quarter 2017 to 3rd quarter 2023 (in millions)
Share of NFL Sunday Ticket sign-ups on YouTube Primetime Channels in the U.S. 2023
Share of NFL Sunday Ticket sign-ups on YouTube Primetime Channels in the United States from April to September 2023
Monthly sign-ups to Apple TV+ and MLS Season Pass in the U.S. 2023
Number of monthly sign-ups to Apple TV+ and MLS Season Pass in the United States from February to July 2023
NFL fans' favorite platform for watching their team's games in the U.S. 2023
Most preferred platform for watching team’s game by NFL fans in the United States as of August 2023
NFL fans using illegal streaming services to watch games in the U.S. 2023, by team
Share of NFL fans regularly turning to illegal steaming services to watch games in the United States as of August 2023, by team
Reasons why NFL fans use illegal streaming platforms in the U.S. 2023
Reasons for using illegal streaming services among NFL fans in the United States as of August 2023
Super Bowl streaming viewership in the U.S. 2012-2023
Streaming viewership of the Super Bowl in the United States from 2012 to 2023 (in millions)
Likelihood of watching the Super Bowl in the U.S. 2024
Likelihood of watching the Super Bowl in the United States in 2024
Preferred platform type to watch the Super Bowl in the U.S. 2023, by age group
Preferred platform type to watch the Super Bowl among adults in the United States in 2023, by age group
Number of Super Bowl viewers on connected TV in the U.S. 2022-2023
Number of households watching the Super Bowl on connected TV in the United States in 2022 and 2023 (in millions)
March Madness viewing intent in the U.S. 2024, by platform
Intended method of watching March Madness in the United States in 2024, by platform
Impact of Netflix series on F1 fans in the U.S. 2022-2023
Share of F1 fans saying that Netflix series "Drive to Survive" was a reason they became fans of the sport in the United States in 2022 and 2023
Viewing time share of sporting events in the U.S. 2023, by viewing source
Distribution of of time spent viewing selected sporting events in the United States as of 2nd quarter 2023, by viewing source
Most popular viewing platform to watch sports in the U.S. 2023-2024
Most preferred platform type to watch live sports in the United States from 2023 to 2024
Platform types to get sports content without pay TV in the U.S. 2022
Favorite platform types to get sports content without pay TV in the United States as of October 2022
Preferences for viewing selected live sports in the U.S. 2023, by platform type
Most preferred viewing method for watching selected live sports in the United States as of March 2023
Lack of live sports on video streaming services in the U.S. 2022, by demographics
Attitudes to whether or not a lack of live sports was an issue with the video streaming service they use among adults in the United States in 2022, by demographics
Awareness and likelihood to view sports via free streaming apps in the U.S. 2023
Awareness and likelihood of watching sports via free ad-supported streaming apps in the United States as of March 2023
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)