Netflix usage in the United States - statistics & facts
Key insights
- Number of Netflix paid subscribers worldwide
- 269.6m
Detailed statistics
Quarterly Netflix subscribers count worldwide 2013-2024
- Number of Netflix paid subscribers in the U.S. and Canada
- 82.66m
Detailed statistics
Quarterly Netflix paid streaming subscribers in the U.S. and Canada 2013-2024
- Netflix's annual revenue
- 33.7bn USD
Detailed statistics
Netflix's annual revenue 2002-2023
Editor’s Picks Current statistics on this topic
Current statistics on this topic
Related topics
Recommended statistics
Overview
7
- Premium Statistic SVOD service user shares in the U.S. 2015-2023
- Premium Statistic New SVOD subscribers in the U.S. 2020-2023, by platform
- Premium Statistic U.S. viewer awareness and understanding of major streaming services 2024
- Basic Statistic Most well-known video-on-demand brands in the United States 2023
- Basic Statistic Most downloaded entertainment and streaming apps U.S. 2022
- Basic Statistic Netflix: number of paid subscribers Q4 2024, by region
- Premium Statistic Quarterly Netflix paid streaming subscribers in the U.S. and Canada 2013-2024
Overview
-
Premium Statistic
SVOD service user shares in the U.S. 2015-2023
SVOD service user shares in the U.S. 2015-2023
Share of consumers who have a subscription video-on-demand (SVOD) service in the United States from 2015 to 2023
-
Premium Statistic
New SVOD subscribers in the U.S. 2020-2023, by platform
New SVOD subscribers in the U.S. 2020-2023, by platform
Share of new subscription video-on-demand subscribers in the United States from 2nd quarter 2020 to 3rd quarter 2023, by platform
-
Premium Statistic
U.S. viewer awareness and understanding of major streaming services 2024
U.S. viewer awareness and understanding of major streaming services 2024
Consumer awareness and understanding of selected video streaming services in the United States as of February 2024
-
Basic Statistic
Most well-known video-on-demand brands in the United States 2023
Most well-known video-on-demand brands in the United States 2023
Leading video-on-demand brands ranked by brand awareness in the United States in 2023
-
Basic Statistic
Most downloaded entertainment and streaming apps U.S. 2022
Most downloaded entertainment and streaming apps U.S. 2022
Leading entertainment and video streaming apps in the United States in 2022, by downloads (in millions)
-
Basic Statistic
Netflix: number of paid subscribers Q4 2024, by region
Netflix: number of paid subscribers Q4 2024, by region
Number of Netflix paying streaming subscribers worldwide as of 1st quarter 2024, by region (in millions)
-
Premium Statistic
Quarterly Netflix paid streaming subscribers in the U.S. and Canada 2013-2024
Quarterly Netflix paid streaming subscribers in the U.S. and Canada 2013-2024
Number of Netflix paying streaming subscribers in the United States and Canada from 1st quarter 2013 to 1st quarter 2024 (in millions)
Consumer behavior and demographics
9
- Premium Statistic Ranking of TV and video streaming providers consumers would not drop in the U.S. 2023
- Premium Statistic Share of Netflix time among total TV content viewing in the U.S. 2021-2023
- Premium Statistic Frequency of using Netflix in the U.S. 2023, by gender
- Premium Statistic Frequency of using Netflix in the U.S. 2023, by generation
- Premium Statistic Internet users who used Netflix in the U.S. 2023, by age
- Premium Statistic Devices used to watch Netflix TV series in the U.S. 2023
- Basic Statistic U.S. Netflix quarterly app downloads 2016-2023
- Premium Statistic U.S. adults time spent per day on Netflix, TikTok, and YouTube 2020-2024
- Premium Statistic Planned cancellation rates among Netflix subscribers worldwide 2023, by country
Consumer behavior and demographics
-
Premium Statistic
Ranking of TV and video streaming providers consumers would not drop in the U.S. 2023
Ranking of TV and video streaming providers consumers would not drop in the U.S. 2023
Television and video streaming providers TV viewers would keep in the United States as of August 2023
-
Premium Statistic
Share of Netflix time among total TV content viewing in the U.S. 2021-2023
Share of Netflix time among total TV content viewing in the U.S. 2021-2023
Share of time spent watching Netflix out of all hours spent watching television in the United States from August 2021 to October 2023
-
Premium Statistic
Frequency of using Netflix in the U.S. 2023, by gender
Frequency of using Netflix in the U.S. 2023, by gender
Frequency of watching Netflix in the United States as of March 2023, by gender
-
Premium Statistic
Frequency of using Netflix in the U.S. 2023, by generation
Frequency of using Netflix in the U.S. 2023, by generation
Frequency of watching Netflix in the United States as of March 2023, by generation
-
Premium Statistic
Internet users who used Netflix in the U.S. 2023, by age
Internet users who used Netflix in the U.S. 2023, by age
Share of internet users who used Netflix in the United States as of March 2023, by age
-
Premium Statistic
Devices used to watch Netflix TV series in the U.S. 2023
Devices used to watch Netflix TV series in the U.S. 2023
Number of unique viewers of TV shows on Netflix in the United States from May to September 2023, by device (in millions)
-
Basic Statistic
U.S. Netflix quarterly app downloads 2016-2023
U.S. Netflix quarterly app downloads 2016-2023
Number of Netflix app downloads in the United States from 1st quarter 2016 to 2nd quarter 2023 (in millions)
-
Premium Statistic
U.S. adults time spent per day on Netflix, TikTok, and YouTube 2020-2024
U.S. adults time spent per day on Netflix, TikTok, and YouTube 2020-2024
Average time spent per day on Netflix, TikTok, and YouTube by adults in the United States from 2020 to 2024 (in minutes)
-
Premium Statistic
Planned cancellation rates among Netflix subscribers worldwide 2023, by country
Planned cancellation rates among Netflix subscribers worldwide 2023, by country
Planned cancellation rates among Netflix subscribers in selected countries worldwide in 2nd quarter 2023
Popular content
9
- Premium Statistic Most enjoyable content on video streaming services in the U.S. 2022
- Premium Statistic Most in-demand digital original shows in the U.S. April 2024
- Premium Statistic Leading original TV series on SVOD services in the U.S. 2023, by minutes streamed
- Premium Statistic Most watched acquired series on VOD services in the U.S. 2023
- Premium Statistic Leading Netflix TV series in the U.S. September 2023, by unique viewers
- Basic Statistic Most viewed English-language Netflix films 2023
- Basic Statistic Most viewed English-language Netflix TV shows 2024
- Premium Statistic Fanbase of the Netflix series "Stranger Things" in the U.S. 2022, by gender
- Premium Statistic Fanbase of the Netflix series "Stranger Things" in the U.S. 2022, by generation
Popular content
-
Premium Statistic
Most enjoyable content on video streaming services in the U.S. 2022
Most enjoyable content on video streaming services in the U.S. 2022
Content most enjoyed on selected video streaming services in the United States as of September 2022
-
Premium Statistic
Most in-demand digital original shows in the U.S. April 2024
Most in-demand digital original shows in the U.S. April 2024
Most popular digital original television shows based on audience demand in the United States from April 1 to 7, 2024, by difference from market average
-
Premium Statistic
Leading original TV series on SVOD services in the U.S. 2023, by minutes streamed
Leading original TV series on SVOD services in the U.S. 2023, by minutes streamed
Minutes streamed of original TV series on subscription video streaming services in the United States in 2023 (in billions)
-
Premium Statistic
Most watched acquired series on VOD services in the U.S. 2023
Most watched acquired series on VOD services in the U.S. 2023
Ranking of acquired series on streaming services in the United States in 2023 (in billion minutes streamed)
-
Premium Statistic
Leading Netflix TV series in the U.S. September 2023, by unique viewers
Leading Netflix TV series in the U.S. September 2023, by unique viewers
Ranking of TV shows on Netflix in the United States in September 2023, by number of unique viewers (in millions)
-
Basic Statistic
Most viewed English-language Netflix films 2023
Most viewed English-language Netflix films 2023
Most popular English-language Netflix movies of all time as of October 2023, by number of views (in millions)
-
Basic Statistic
Most viewed English-language Netflix TV shows 2024
Most viewed English-language Netflix TV shows 2024
Most popular English-language Netflix TV shows of all time as of April 2024, by number of views (in millions)
-
Premium Statistic
Fanbase of the Netflix series "Stranger Things" in the U.S. 2022, by gender
Fanbase of the Netflix series "Stranger Things" in the U.S. 2022, by gender
Share of fans of the Netflix series "Stranger Things" in the United States in 2022, by gender
-
Premium Statistic
Fanbase of the Netflix series "Stranger Things" in the U.S. 2022, by generation
Fanbase of the Netflix series "Stranger Things" in the U.S. 2022, by generation
Share of fans of the Netflix series "Stranger Things" in the United States in 2022, by generation
Consumer reactions to recent strategies
8
- Premium Statistic Ad-supported vs. non ad-supported streaming among CTV households in the U.S. 2023
- Premium Statistic Netflix sign-ups in the U.S. 2022-2023, by plan type
- Premium Statistic Reactions to new ad-supported tiers of Netflix and Disney+ in the U.S. 2022
- Premium Statistic Non-subscribers' reactions to ad-funded tiers of Netflix & Disney+ in the U.S. 2022
- Premium Statistic VOD subscription canceling if increasing fees and regulations in the U.S. 2023
- Premium Statistic Netflix subscriptions in the U.S. 2023
- Premium Statistic Adults using Netflix via password sharing methods in the U.S. 2023, by generation
- Premium Statistic Netflix subscription canceling if charging account sharing in the U.S. 2023
Consumer reactions to recent strategies
-
Premium Statistic
Ad-supported vs. non ad-supported streaming among CTV households in the U.S. 2023
Ad-supported vs. non ad-supported streaming among CTV households in the U.S. 2023
Distribution of connected TV households streaming non-ad-supported and ad-supported content in the United States as of May 2023, by platform
-
Premium Statistic
Netflix sign-ups in the U.S. 2022-2023, by plan type
Netflix sign-ups in the U.S. 2022-2023, by plan type
Distribution of Netflix sign-ups in the United States from August 2022 to September 2023, by plan type
-
Premium Statistic
Reactions to new ad-supported tiers of Netflix and Disney+ in the U.S. 2022
Reactions to new ad-supported tiers of Netflix and Disney+ in the U.S. 2022
Reactions of Disney Plus and Netflix subscribers to new ad-supported tiers in the United States as of November 2022
-
Premium Statistic
Non-subscribers' reactions to ad-funded tiers of Netflix & Disney+ in the U.S. 2022
Non-subscribers' reactions to ad-funded tiers of Netflix & Disney+ in the U.S. 2022
Reactions of Disney Plus and Netflix non-subscribers to new ad-supported tiers in the United States as of November 2022
-
Premium Statistic
VOD subscription canceling if increasing fees and regulations in the U.S. 2023
VOD subscription canceling if increasing fees and regulations in the U.S. 2023
Share of subscribers who would unsubscribe from selected video streaming services due to increased prices and regulations in the United States as of 2023
-
Premium Statistic
Netflix subscriptions in the U.S. 2023
Netflix subscriptions in the U.S. 2023
Share of adults with a Netflix subscription in the United States as of March 2023
-
Premium Statistic
Adults using Netflix via password sharing methods in the U.S. 2023, by generation
Adults using Netflix via password sharing methods in the U.S. 2023, by generation
Distribution of adults using Netflix in the United States as of March 2023, by generation
-
Premium Statistic
Netflix subscription canceling if charging account sharing in the U.S. 2023
Netflix subscription canceling if charging account sharing in the U.S. 2023
Likeliness of Netflix users canceling their subscription if Netflix begins charging extra for account sharing in the United States as of April 2023
Further reportsGet the best reports to understand your industry
Get the best reports to understand your industry
Contact
Get in touch with us. We are happy to help.
Meredith Alda
Sales Manager– Contact (United States)
Mon - Fri, 9am - 6pm (EST)
Yolanda Mega
Operations Manager– Contact (Asia)
Mon - Fri, 9am - 5pm (SGT)
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)
Mon - Fri, 10:00am - 6:00pm (JST)
Lodovica Biagi
Director of Operations– Contact (Europe)
Mon - Fri, 9:30am - 5pm (GMT)
Carolina Dulin
Group Director - LATAM– Contact (Latin America)
Mon - Fri, 9am - 6pm (EST)