In 2021, digital advertising accounted for 34 percent of the total advertising spending in South Africa. The share increased by 1.7 percentage points from the value of 32.3 percent reported a year earlier.
Share of digital in advertising spending in South Africa from 2019 to 2022
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Various sources (bizcommunity.com). (September 14, 2023). Share of digital in advertising spending in South Africa from 2019 to 2022 [Graph]. In Statista. Retrieved May 23, 2024, from https://www.statista.com/statistics/388397/digital-advertising-expenditures-share-south-africa/
Various sources (bizcommunity.com). "Share of digital in advertising spending in South Africa from 2019 to 2022." Chart. September 14, 2023. Statista. Accessed May 23, 2024. https://www.statista.com/statistics/388397/digital-advertising-expenditures-share-south-africa/
Various sources (bizcommunity.com). (2023). Share of digital in advertising spending in South Africa from 2019 to 2022. Statista. Statista Inc.. Accessed: May 23, 2024. https://www.statista.com/statistics/388397/digital-advertising-expenditures-share-south-africa/
Various sources (bizcommunity.com). "Share of Digital in Advertising Spending in South Africa from 2019 to 2022." Statista, Statista Inc., 14 Sep 2023, https://www.statista.com/statistics/388397/digital-advertising-expenditures-share-south-africa/
Various sources (bizcommunity.com), Share of digital in advertising spending in South Africa from 2019 to 2022 Statista, https://www.statista.com/statistics/388397/digital-advertising-expenditures-share-south-africa/ (last visited May 23, 2024)
Share of digital in advertising spending in South Africa from 2019 to 2022 [Graph], Various sources (bizcommunity.com), September 14, 2023. [Online]. Available: https://www.statista.com/statistics/388397/digital-advertising-expenditures-share-south-africa/