The statistic above shows the weekly radio reach among financial services customers in the United States as of April 2016, broken down by ethnicity. According to the data, 92 percent of African-Americans whose household used a savings account listened to the radio on weekly basis as of April 2016.
Weekly radio reach among financial services customers in the United States as of April 2016, by ethnicity
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Radio Advertising Bureau. (June 24, 2017). Weekly radio reach among financial services customers in the United States as of April 2016, by ethnicity [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/252685/radio-reach-among-financial-services-customers-in-the-us-by-ethnicity/
Radio Advertising Bureau. "Weekly radio reach among financial services customers in the United States as of April 2016, by ethnicity." Chart. June 24, 2017. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/252685/radio-reach-among-financial-services-customers-in-the-us-by-ethnicity/
Radio Advertising Bureau. (2017). Weekly radio reach among financial services customers in the United States as of April 2016, by ethnicity. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/252685/radio-reach-among-financial-services-customers-in-the-us-by-ethnicity/
Radio Advertising Bureau. "Weekly Radio Reach among Financial Services Customers in The United States as of April 2016, by Ethnicity." Statista, Statista Inc., 24 Jun 2017, https://www.statista.com/statistics/252685/radio-reach-among-financial-services-customers-in-the-us-by-ethnicity/
Radio Advertising Bureau, Weekly radio reach among financial services customers in the United States as of April 2016, by ethnicity Statista, https://www.statista.com/statistics/252685/radio-reach-among-financial-services-customers-in-the-us-by-ethnicity/ (last visited June 01, 2024)
Weekly radio reach among financial services customers in the United States as of April 2016, by ethnicity [Graph], Radio Advertising Bureau, June 24, 2017. [Online]. Available: https://www.statista.com/statistics/252685/radio-reach-among-financial-services-customers-in-the-us-by-ethnicity/