In 2021, every tenth surveyed entertainment brand in Russia planned to increase its interactive advertising spending by more than 50 percent in comparison to the previous year. In the fast-moving consumer goods (FMCG) sector, over 40 percent of companies expected their digital ad budget to remain on the same level as in 2020.
How will your brand's interactive advertising budget change in 2021 compared to 2020?
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Statistics
IAB Russia. (April 6, 2022). How will your brand's interactive advertising budget change in 2021 compared to 2020? [Graph]. In Statista. Retrieved June 01, 2024, from https://www.statista.com/statistics/1194936/online-ad-budget-growth-by-sector-russia/
IAB Russia. "How will your brand's interactive advertising budget change in 2021 compared to 2020?." Chart. April 6, 2022. Statista. Accessed June 01, 2024. https://www.statista.com/statistics/1194936/online-ad-budget-growth-by-sector-russia/
IAB Russia. (2022). How will your brand's interactive advertising budget change in 2021 compared to 2020?. Statista. Statista Inc.. Accessed: June 01, 2024. https://www.statista.com/statistics/1194936/online-ad-budget-growth-by-sector-russia/
IAB Russia. "How Will Your Brand's Interactive Advertising Budget Change in 2021 Compared to 2020?." Statista, Statista Inc., 6 Apr 2022, https://www.statista.com/statistics/1194936/online-ad-budget-growth-by-sector-russia/
IAB Russia, How will your brand's interactive advertising budget change in 2021 compared to 2020? Statista, https://www.statista.com/statistics/1194936/online-ad-budget-growth-by-sector-russia/ (last visited June 01, 2024)
How will your brand's interactive advertising budget change in 2021 compared to 2020? [Graph], IAB Russia, April 6, 2022. [Online]. Available: https://www.statista.com/statistics/1194936/online-ad-budget-growth-by-sector-russia/