Leading ads in response to the Black Lives Matter (BLM) in the United States as of July 2020 (index score)
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Other statistics that may interest you Inclusion and diversity in advertising and marketing in the United States
Diversity in the industry
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- Premium Statistic Gender distribution of marketing and advertising professionals in the U.S. 2023
- Premium Statistic Gender distribution of advertising and promotions managers in the U.S. 2022
- Premium Statistic Ethnicity of advertising and promotions managers in the U.S. 2022
- Basic Statistic Percentage of women among Fortune 500 CMOs in the U.S. 2021-2023
- Basic Statistic Share of underrepresented ethnic groups among Fortune 500 CMOs in the U.S. 2021-2023
- Premium Statistic Distribution of marketers and adpersons in the U.S. 2023, by sexual orientation
Consumer perception of brands' approach to diversity and social issues
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- Premium Statistic View of brands as responsible for boosting diversity in the U.S. 2023, by generation
- Premium Statistic View of brands as responsible for boosting diversity in the U.S. 2023, by ethnicity
- Premium Statistic Favorability of spokespeople similar to consumers in the U.S. 2023, by generation
- Premium Statistic Favorability of spokespeople similar to consumers in the U.S. 2023, by ethnicity
- Premium Statistic Support to brands changing logos for selected events in the U.S. 2023, by generation
- Premium Statistic Companies' actions considered the most "woke" by adults in the U.S. 2023
- Premium Statistic Willingness to boycott brands for being deemed "woke" among adults in the U.S. 2023
Consumer perception of brands' approach to ethnic diversity
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- Premium Statistic Adults' favorability of brands hiring Asian spokespeople in the U.S. 2023
- Premium Statistic Adults' favorability of brands hiring Hispanic spokespeople in the U.S. 2023
- Premium Statistic Adults' favorability of brands hiring Black spokespeople in the U.S. 2023
- Premium Statistic Adults' favorability of brands hiring immigrant spokespeople in the U.S. 2023
- Premium Statistic Gen Z consumers who would avoid brands that don't oppose racism U.S. 2022, by gender
Consumer perception of brands' approach to the LGBTQ+ community
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- Premium Statistic Share of consumers comfortable seeing LGBTQ people in ads in the U.S. 2023
- Premium Statistic U.S. non-LGBTQs on whether LGBTQs in ads made them comfortable with diversity 2023
- Premium Statistic Consumer opinion on advertisers' duty to give visibility for LGBTQs in the U.S. 2023
- Premium Statistic How consumers expected brands to include LGBTQ representation in ads in the U.S. 2023
- Premium Statistic Consumer opinion on LGBTQs in ads being clear enough in the U.S. 2023, by generation
- Premium Statistic Share of adults less likely to buy a brand with ads featuring LGBTQs in the U.S. 2023
- Premium Statistic Brands showing most authentic support for Pride Month in the U.S. 2023
Spotlight: consumer perception of brands' approach to gender
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Spotlight: consumer perception of brands' approach to body diversity
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- Premium Statistic Favorability of brands hiring spokespeople with different body sizes in the U.S. 2023
- Premium Statistic Adults' favorability of brands hiring disabled spokespeople in the U.S. 2023
- Premium Statistic Gen Z consumers attitudes on brands promoting body image diversity in the U.S. 2022
Further related statistics
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- Consumer brand actions influenced by advertising in news in the U.S. 2020
- Sports related advertising attitude of Canadian consumers 2016, by gender
- Survey on alcohol-advertising effects on purchases at Systembolaget in Sweden 2017
- Impression of TVCFs starring Vietnamese football players in Vietnam 2019
- Likeability of Vietnamese TVCFs featuring football players
- Share of adults seeing change in brand trust due to news advertising in the U.S. 2020
- Leading hotel and cruise brands ranked by Buzz score in the United Kingdom 2019
- Leading carbonated drink brands ranked by BrandIndex in the United Kingdom (UK) 2019
- Leading leisure and entertainment brands ranked by BrandIndex in the UK 2019
- Leading TV and radio station brands ranked by BrandIndex in the UK 2019
- Ranking of Chinese global consumer electronic brands according to BrandZ 2023
- Distribution of Chinese top 50 global brands according to BrandZ 2021, by industry
- Italy: reasons for investing in DTS advertising 2018
- Leading beer and cider brands ranked by Buzz score in the United Kingdom 2019
- Leading personal finance services brands by Buzz score in the United Kingdom 2019
- Trust towards brands according to CMOs in the U.S. 2021, by industry
- Trust towards brands according to CMOs in the U.S. 2021
- Latin America: trademark-intensive sectors in imports 2019, by country
Further Content: You might find this interesting as well
Statistics
- Consumer brand actions influenced by advertising in news in the U.S. 2020
- Sports related advertising attitude of Canadian consumers 2016, by gender
- Survey on alcohol-advertising effects on purchases at Systembolaget in Sweden 2017
- Impression of TVCFs starring Vietnamese football players in Vietnam 2019
- Likeability of Vietnamese TVCFs featuring football players
- Share of adults seeing change in brand trust due to news advertising in the U.S. 2020
- Leading hotel and cruise brands ranked by Buzz score in the United Kingdom 2019
- Leading carbonated drink brands ranked by BrandIndex in the United Kingdom (UK) 2019
- Leading leisure and entertainment brands ranked by BrandIndex in the UK 2019
- Leading TV and radio station brands ranked by BrandIndex in the UK 2019
- Ranking of Chinese global consumer electronic brands according to BrandZ 2023
- Distribution of Chinese top 50 global brands according to BrandZ 2021, by industry
- Italy: reasons for investing in DTS advertising 2018
- Leading beer and cider brands ranked by Buzz score in the United Kingdom 2019
- Leading personal finance services brands by Buzz score in the United Kingdom 2019
- Trust towards brands according to CMOs in the U.S. 2021, by industry
- Trust towards brands according to CMOs in the U.S. 2021
- Latin America: trademark-intensive sectors in imports 2019, by country