video ads occupied over 60 percent of the digital ad budget in Ukraine in 2020.
The share of programmatic advertising in the total digital media ad budget in Ukraine steadily increased from 36 percent in 2017 to 82 percent in 2020. Subsequently, direct advertising spending saw a decline to 18 percent. As for format, Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type
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Other statistics that may interest you Programmatic advertising in the United Kingdom (UK)
Overview
6
- Premium Statistic Largest programmatic markets worldwide 2023
- Premium Statistic Leading programmatic markets in Western Europe 2023, by growth rate
- Premium Statistic Programmatic ad spend in the UK 2017-2028
- Premium Statistic Programmatic ad spend growth in the UK 2018-2028
- Premium Statistic Selected data on programmatic advertising in the UK 2023
- Premium Statistic Emissions generated by programmatic advertising worldwide 2023, by country
Formats
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- Premium Statistic Digital display ad spend in the UK 2019-2022
- Premium Statistic Programmatic share of display ad spend in the UK 2013-2024
- Premium Statistic Connected TV ad spend in the UK 2022-2023
- Premium Statistic Programmatic ad viewability rate in the UK 2020, by format
- Premium Statistic Programmatic video ad completion rates in the UK 2022, by device
- Premium Statistic Programmatic display ad time-in-view in the UK 2022, by device
Marketer insights
5
- Premium Statistic Digital ad challenges after 3rd-party cookie deprecation in the UK 2022
- Premium Statistic Increase in ad budgets due to cookie deprecation in the UK 2023, by medium
- Premium Statistic DOOH advertising campaigns in the UK 2023, by purchase method
- Premium Statistic Programmatic DOOH advertising budget sources in the UK 2023
- Premium Statistic Needs driving prDOOH investments in the UK 2023
Consumer insights
8
- Premium Statistic Consumer trust in advertising in the UK 2023, by media
- Premium Statistic Website types where consumers are receptiove to advertising in the UK 2023
- Premium Statistic Consumer perception of ad adjacency in the UK 2023
- Premium Statistic Website types where it is most important to see appropriate content in the UK 2023
- Premium Statistic Influence of brand safety violations on brand perception in the UK 2023
- Premium Statistic Content that endangers brand safety in the UK 2023
- Premium Statistic Share of UK consumers with data privacy concerns 2023, by age group
- Premium Statistic Likelihood to opt out of first-party cookies in the UK 2023, by website type
Further related statistics
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- Digital advertising budget share in Ukraine 2017-2020, by format
- Digital advertising budget share in Ukraine 2017-2020, by device
- Digital advertising budget share in Ukraine 2017-2020, by industry
- Digital advertising budget share in Ukraine 2022, by format
- Digital advertising expenditure in Russia 2004-2019, by type
- Display ad budget share in Ukraine 2019-2021, by format
- U.S. hotels digital advertising expenditure share 2011-2015, by device
- Digital's share in advertising spending in Chile 2014-2023
- U.S. hotels online ad spend share 2011-2015, by channel
- Digital advertising expenditure in Austria 2022, by format
- Nonprofit digital ad spend growth in North America & the UK 2021, by sector
Further Content: You might find this interesting as well
Statistics
- Digital advertising budget share in Ukraine 2017-2020, by format
- Digital advertising budget share in Ukraine 2017-2020, by device
- Digital advertising budget share in Ukraine 2017-2020, by industry
- Digital advertising budget share in Ukraine 2022, by format
- Digital advertising expenditure in Russia 2004-2019, by type
- Display ad budget share in Ukraine 2019-2021, by format
- U.S. hotels digital advertising expenditure share 2011-2015, by device
- Digital's share in advertising spending in Chile 2014-2023
- U.S. hotels online ad spend share 2011-2015, by channel
- Digital advertising expenditure in Austria 2022, by format
- Nonprofit digital ad spend growth in North America & the UK 2021, by sector
Admixer. (May 13, 2021). Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type [Graph]. In Statista. Retrieved June 10, 2024, from https://www.statista.com/statistics/1129502/media-ad-budget-share-by-type-ukraine/
Admixer. "Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type." Chart. May 13, 2021. Statista. Accessed June 10, 2024. https://www.statista.com/statistics/1129502/media-ad-budget-share-by-type-ukraine/
Admixer. (2021). Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type. Statista. Statista Inc.. Accessed: June 10, 2024. https://www.statista.com/statistics/1129502/media-ad-budget-share-by-type-ukraine/
Admixer. "Distribution of Digital Media Advertising Spending in Ukraine from 2017 to 2020, by Type." Statista, Statista Inc., 13 May 2021, https://www.statista.com/statistics/1129502/media-ad-budget-share-by-type-ukraine/
Admixer, Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type Statista, https://www.statista.com/statistics/1129502/media-ad-budget-share-by-type-ukraine/ (last visited June 10, 2024)
Distribution of digital media advertising spending in Ukraine from 2017 to 2020, by type [Graph], Admixer, May 13, 2021. [Online]. Available: https://www.statista.com/statistics/1129502/media-ad-budget-share-by-type-ukraine/