Preferred streaming platforms to listen to music in Italy 2020, by gender
According to a survey from 2020, YouTube was the most popular streaming platform to listen to music in Italy. According to data, one in two female respondents claimed to listen to music on this platform. Similarly, 52 percent of male interviewees did the same. Moreover, Spotify was the second most popular streaming platform, used by about 17 percent of female respondents and 18 percent of male respondents as of 2020.