Italy: products purchased online for Mother’s Day 2017, by gender
This graph depicts the results of a survey about the products purchased online for Mother’s Day in Italy in 2017, by gender. According to data published by Pepper, beauty and toiletries items were the most purchased products, among both male and female respondents (23 and 25 percent, respectively). Moreover, 23 percent of female consumers affirmed to buy for Mother’s Day fashion items and accessories.
