Jack Wolfskin brand profile in the United States 2024
When it comes to outdoor fashion owners, brand awareness of Jack Wolfskin is at 23% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.
How popular is Jack Wolfskin in the United States?
In total, 6% of U.S. outdoor fashion owners say they like Jack Wolfskin. However, in actuality, among the 23% of U.S. respondents who know Jack Wolfskin, 26% of people like the brand.
What is the usage share of Jack Wolfskin in the United States?
All in all, 4% of outdoor fashion owners in the United States own Jack Wolfskin. That means, of the 23% who know the brand, 17% own them.
How loyal are the owners of Jack Wolfskin?
Around 3% of outdoor fashion owners in the United States say they are likely to purchase Jack Wolfskin again. Set in relation to the 4% usage share of the brand, this means that 75% of their owners show loyalty to the brand.
What's the buzz around Jack Wolfskin in the United States?
In March 2024, about 5% of U.S. outdoor fashion owners had heard about Jack Wolfskin in the media, on social media, or in advertising over the past three months. Of the 23% who know the brand, that's 22%, meaning at the time of the survey there's little buzz around Jack Wolfskin in the United States.