Retail revenue growth of toys in the U.S. in 2023, by type

Published by
D. Tighe,
Feb 20, 2024
2023 was not a good year for toy sales in the United States. Although retail sales of building sets and plush toys grew by about eight and one percent, respectively compared to 2022, most toy segments within the U.S. industry experienced a decline in annual sales.

Year-over-year retail sales growth of toys and games in the United States from 2022 to 2023, by product category

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Release date

2024

Region

United States

Survey time period

2023

Supplementary notes

The source explains that the data only represents the retailers that participate in Circana's Retail Tracking Service.

The release date is the date the information was accessed.

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